The outdoor industry momentum continues as entrepreneurs encouraged with “Shark Tank” style event.

When the outdoor industry’s biggest trade show set up shop in town, innovation is sure to follow. That was the case at The Pitch, a “Shark Tank”-like event held at Denver’s Wayfinder Co-op during the summer Outdoor Retailer week in July.

Before The Pitch, attendees enjoy Gear & Beer, which celebrated emerging brands in the outdoor, travel, adventure, and lifestyle industries at Denver’s Wayfinder Co-op.